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Thursday, June 14, 2012

Custom Web Solutions Compliment the Way Your Business Works

Many software companies market solutions that are designed to work for general applications. The unspecific nature of how this software is engineered means that your company is forced to conform to what these software companies deem adequate for what they think are your business' daily requirements. The way that this generic software works can result in the costly retraining of your employees, a reformation of how your data is managed and a solution that isn't always adequate to what your business needs.

This out-of-the-box software works in a way that is opposite to how custom web application development works. The reason that your company needs custom web solutions is because they allow you to run your business and workflows the way you need it.

An application that is developed specifically for the way your business conducts itself means that you don't need to modify records to work with a new system. The reason that an application developed specifically for your business works is because you can outline the requirements you need and the infrastructure that your data management already has defined.

Sometimes custom web application development doesn't hinge on the type of data your business needs to handle. Sometimes the biggest advantage that custom business software has is its ability to mesh with the way your business runs. This means that you won't need to suffer from excessive delays or unnecessary steps caused as the result of using generic software.

It also means that if your business needs to be able to do something like make a note on a client's file, you can do that without having to manually leave one. Custom web solutions make software that runs in the way that your business needs.

When you are looking for a custom web solution, make sure to look for a company that is already skilled in a variety of aspects. This can include one that has experience in numerous fields such as designing marketing tools or building a number of software solutions for companies from scratch. If you're able to find a company that fulfills this, you will find that custom web solutions, which are made to fit your company's daily routine like a glove, will work much better in the long run and does pay itself off in terms of productivity.

Custom Web Solutions professional web developers work with a diverse group of platforms such as .NET, PHP, Perl, Ruby, etc. Whether your requirements are consumer facing, corporate facing, or any specific target audience, they can help evaluate and design the interface to suit the needs of your intended users.

Browser Based Solutions is a well know service provider of Custom Web Solutions services in the global business domain. BBS expert as well in Website Design New york.

2012 Come out fighting into the mobile device arena

In an atmosphere of ever-increasing digital social inter-connectivity, more and more people every day are turning to their mobile devices rather than their laptops or PCs for the way they get their information. Not only are mobile devices quickly becoming the method of choice for information gathering, they are taking over nearly every sector of digital communications. From the way people buy their products and even find discounts on products to the very way business owners receive feedback about their businesses, mobile devices are on the forefront of a new technology revolution.

Having a web presence has always been an important aspect of owning a business in the digital age. As mobile devices have overtaken traditional computers as the way people are viewing websites, the mobile website development sector has seen significant growth. Since a webpage is not optimized for the smaller mobile device screen, it is important for business owners to have a mobile version of their website to make the site more user-friendly when viewed on a mobile device.

Optimizing for mobile device viewing is not the only aspect of the mobile technology revolution that needs to befactored in. Ever since the first smart phone there were smart phone apps. Thus began the world of mobile apps development. Now there are apps to perform nearly any function imaginable turning the smart phone into a futuristic device out of an episode of Star Trek. A business that has its own mobile application is able to further connect with its new and existing customers in order to sell products or offer promotions. This is why both iPhone mobile development and android development can be seen as a crucial aspect of a company's marketing plan. Choosing the right mobile app developer will be the most important step in this process.

Some of the more direct approaches to mobile marketing are techniques such as SMS campaigns, augmented reality and location awareness. There are various apps that allow a mobile device user to "check in" when they are visiting a business which is then shared on social networks such as Facebook and twitter. This gives the business visibility to all that customers friends on those networks. The concept of augmented reality apps utilizesthe mobile device's camera to display different businesses that the user can see and can filter for particular business types. They can also show graphics on the screen that interact with objects in real-time. An SMS campaign is a great way to deliver call to action offers or mobile coupons to existing customers.

Another effective mobile marketing technique is utilizing QR codes. QR codes can be combined with discount codes so retailers can offer discounts at their storefront locations. QR codes can be read off a mobile device by a bar code scanner and somewhat resemble traditional bar codes. Other functions of QR codes are they can be used as shortcuts to reach a company's mobile site, download an app, play games and much more.

There are many more techniques that make up a comprehensive approach to the mobile arena. The bottom line is, the best company to handle your entrance into the mobile device world will understand your needs and goals both short-term and long-term.

Browser Based Solutions is a well know service provider of Mobile Website Development services in the global business domain. BBS expert as well in Website Design New york.

Tuesday, April 17, 2012

Meta Tag Analyzer Tool

SeoCentro designed this Meta Tag analysis tool to help webmasters analyze their web pages. This search engine optimization tool analyze not only the Meta Tags but try to use the same spider technology as the search engines spiders them self.

Get Analyzed your web page here : http://www.seocentro.com/tools/search-engines/metatag-analyzer.html

Tuesday, July 5, 2011

Advantage of Facebook Fan Page

Boost your business enterprise relationships and be good in making a transfer for producing the grandest marketing device actually been used in the market today. Set up your Facebook.com fanpage for your affiliate marketing and let it strike into a new marketplace and travel a bundle of buyer number of inhabitants by no means conquered before.

Having a Facebook fanpage is beneficial for large corporations, entrepreneurs, small enterprise, freelancers and other business-oriented experts that need to get absorb in sociable media and obtain a profitable business in conditions of visitors boost and sales growth. There are plenty of factors Fb fanpage can provide in your business enterprise that can twist business enterprise professionals’ captivation in making one.

Moreover, there are two points to be considered in making your Facebook fanpage. First and foremost is building a prepare in preparing your fanpage profile. One of the important things once creating a program is to outline your targets as well as set up your business ambitions to acquire them. It is essential approach for considering up for ideal future and to encourage you to turn this into reality. Yet another thing is uniqueness. Let your consumer see which your manufacturer is unique from other competitor. Give organization details this kind of us your solutions, solutions and other related info in your fanpage accordingly by exhibiting some notes, photographs and particularly clients’ recommendations concerning their occurence in your business enterprise for various Fb customers to see. Right here are 5 foremost benefits a Fb fanpage can offer you you.

Limitless Fans- There is unlimited fans which can you involve in your fanpage.  Fb users can turn out to be a fan without you possessing to approve them in the initially place. Through this, it can save you time and simple to become your fanpage fans.Interactive Community – You can develop a neighborhood and every day interactions with your followers. It gives you means to work together and get suggestions from your day-to-day interactions with your consumer or purchasers. You can immediately see the thoughts and views of your fans through remark post. Fans can be promptly up to date concerning events, new products and distinctive provides with statuses which can be straight read in their information feed. Via the use of instruments provided by Facebook, you can develop brand advocate and advertise solutions or events. The Fb pages information analytics device provides you pertinent facts regarding your followers and their interactions. Also, there is an unlimited picture and photo sharing.General public Exposure- Facebook fanpages are public. Everyone can see it in search engines and can progress your probable for exposure. Therefore it’s an SEO boost.Connectivity- Linking is no difficulty. From your Facebook fanpage, you can straight website link it to your web page or vice versa. You can also develop a fan box in your website have been visitors can instantly turn out to be a fan.It’s entirely FREE- Indicator up in Facebook fanpage and you can start off straight with free of charge.Fb fanpage is a perfect way to get a link between your organization and others. It is additionally receiving into most probable clients you have in no way met before. Updating your fanpage everyday can produce a formality, management and relevance in your business. Therefore, which are you ready for? Produce your Fb fanpage now and link your fanpage to your organization web page. Afterwards get prepared to increase your business enterprise as a result of the innovation of Fb can provide.

Friday, April 22, 2011

Top Free Firefox SEO Addons List

There are many Firefox SEO addons released so you might be confused about which to choose here is the list of top and best addons which you must have it and which will help you optimize your website in every way.

1. SEO doctor
Complete SEO tool for webmaster

Download


2.
Firebug 
You can edit, debug, and monitor CSS, HTML,  and JavaScript live in any web page

Download


3.
SEOquake
Navigate all important SEO parameters of every  website

Download


4.
SEOpen
Check PR, Backlinks, Keywords density, Whois  Info, Alexa, Page load speed and size checker  etc

Download


5.
SEO Stats
Backlinks in Socail networking site, Search  engine, Index pages etc

Download


6.
Link checker
Check link of your website on other website

Download


7.
X ray
View tags without opening source code

Download


8.
Kgen
High light strong keywords on webpage

Download


9.
Yslow
Webpage speed analyzer

Download


10.
Firefox SEO tool
A complete tool for all SEO needs

Download


11.
Search Status
Google PR, Alexa rank and fast keyword density  analyzer

Download


12.
Flag fox
Checks website server details, Whois,  translation, similar sites etc

Download


13.
Sen SEO
Analyze on page SEO

Download


14.
SEO toolbar
Shows PR, Alexa Rank etc

Download


15.
Swoosty SEO tools
Automatically displays PR, Alexa rank, indexes  pages, backlinks, keyword density, whois

Download


16.
SEO stats
Positioning of your webpage in SEarch engine

Download


17.
SEO status
Shows Google PR, Alexa rank for every website  visited

Download


18.
SEO hand
Track sites placement at Google and Yahoo for  any keyword.Google PR , Backlinks. Graph and  table presentation of the data

Download


19.
SEO info
Index pages, backlinks, PR, alexa rank, whois  etc

Download


20.
SERP Analytics Google search
It analyse SERP on google.

Download

Free Google Pagerank Distribution Tool

Google Page Rank Distribution

Google gives each page of a website a score to indicate its link popularity within Google. Contrary to popular belief, this is not a single score for the entire site. Check the scores of each page of your site now. 

Click below link to check Google Page Rank Distribution:

 

Tuesday, April 5, 2011

Ten Advantages Of Using Link Building Services

Link-building is an important part of any website. The whole idea behind it, similar to the political quote: I'll scratch your back if you scratch mine.

It begins quite simply. You search for sites that attract you because of their complementary content to your business. You send an email, asking the web master to link to your site. The next thing you know, that site's readers become customers at yours. It's really that easy.

Still not convinced? Check out the following reasons to use link building on your site:

1. Many are free. Nothing's cheaper than free, and it doesn't cost you anything to shoot an email over to a site's publisher and ask for a little mutual traffic exchange.

2. Build credibility. When you write articles and submit them to article directories, you help make yourself known as an expert in your field. Because these articles include a resource box where you list your website, you get a free link every time someone uses it or finds it on a search engine.

3. Boost your relevant traffic. By choosing which sites give you a link, you are hand picking the customers that will come to your site. Since you know who will benefit the most from what you have to offer, it makes sense for you to seek out the websites that would attract your buyers.

4. Make connections with others in your niche. By talking to web masters about including your site in their links, you are also building relationships. When you make connections on a personal level, people will recommend you to their friends.

5. Less expensive than traditional advertising. Web campaigns can get expensive. While many link building programs are free, there are many paid programs that allow you great traffic. You will need to stick with a site for about a month to see results.

6. Your site becomes newsworthy. When you submit press releases on your site, it becomes news. And news draws traffic.

7. Use other sites established traffic to build your own, without taking away from them. Because these sites are complementary and not competitors, you are not stealing any traffic. Their readers will come to their site and check out the usual points of interest, and then head over to yours.

8. Creep up in Google and other search engine rankings. Another site's popularity will increase your position on the search pages. The more links you have, the better you look. Certain sites can get you listed on Google in 24 hours.

9. Learn which sites bring you the right people. You have total control over your link building program. When a site works, you keep the exchange going. But you don't have to be stuck with sites that give you spikes in traffic with no results.

10. Increase sales by partnering with the most popular site. Find the most popular site in your niche and partner up with them. You may get a broader range of people, but your sales will thank you for doing it.

These are just a few reasons why a link exchange program is important. Look around at others who are doing it, and how successful they are. Then get out there and duplicate it.

Hire SEO Expert | Grapic Designing

Link Building & Link Baiting Strategies For A Successful SEO Campaign

Link building refers to search engine optimization strategies in which one way back links to a website are created. By generating links from related and authoritative sites back to your own website you not only encourage extra web traffic, you increase your page rankings in search engine results pages. Some of the most successful link building techniques are article marketing, blogging, forum posting and paid advertising on related and high traffic websites.

The importance of one way links cannot be over emphasized. Reciprocal linking is now seen for what it is – a deceptive strategy. Also rapid, artificial development of one way links is suspect so it is far better to create your links gradually as one would expect of natural website and back link development. Organic SEO strategies will not trigger any alarms in the search engines and can be used in a focused and accelerated way to expedite the marketing advantages.

Article marketing is one of the most effective ways to build back links to your website. It is better to use a couple of high traffic article directories than to submit your articles to hundreds or even thousands of directories as this will create an enormous amount of duplicate content which is devalued by the search engine algorithms. It is also a mistake to put articles on your website that you have used for article marketing purposes because this would create duplicate content on your website. While you certainly want the benefit of back links to increase your search engine results page (SERP) rank you need to take into account other factors which can affect your SERP position such as duplicate content.

Blogging, forum posting and paid advertising on relevant websites can also provide excellent one way links to your website. You can write blog articles on your own blog as well as writing comments and articles on other people’s blogs that link back to your website. Forums will generally not allow you to directly link to your website in the posting itself, however you can use a link to your site as a signature under your post which can be just as effective as an embedded back link. Placing paid ads on high traffic, related and authoritative sites can also provide one way links back to your website which is likely to both increase the number of visitors as well as your SERP position.

Link baiting is an indirect link building strategy in that you do not directly place the links but encourage others to link back to your site or, more specifically, a particular article or page on your site. Link baiting is achieved by writing interesting, informative, humorous or controversial articles that others are likely to link to from their websites or blogs. Ask yourself what information you can offer that will benefit others and tempt them to link back to the information. Controversy and disagreement are always popular, running an online contest is another link bait technique, so too is writing free how-to reports, providing free access to an online software program, or doing something new on the internet that is interesting or helpful and grabs attention. Writing or editing informational articles for online encyclopedias such as Wikipedia can also be an effective link bait technique.

Link building and link baiting are both effective search engine optimization strategies as well as traffic building techniques. If you strategically link one way from relevant websites back to your own, you will gradually improve your SERP rank as well as increase the number of visitors to your site and therefore your profitability. You cannot optimize your website effectively and ignore the importance of back links. It is becoming increasingly difficult to manipulate Google and other search engines by using artificial strategies so it is very important to create natural links in order to gain lasting benefits in terms of search engine results rank. Link building and link baiting are helpful and beneficial SEO strategies. If you use them wisely, they can significantly increase the positioning of your website on the search engines and consequently the ability of your site to be profitable and successful.

  Hire SEO Expert | Grapic Designing


Monday, April 4, 2011

PPC Advice for Beginners

As we’ve briefly discussed before, there are many advantages of promoting your business with Pay per Click advertising; but at the same time, there are also some catches that PPC newbies should look out for.

How PPC works is that the advertisers have to setup an account with Google and/or Yahoo first. Once the accounts are ready, the advertisers then can start building up their Campaigns, AdGroups, Ads, keywords, and so on. The account managers at Google and Yahoo then will look after the accounts and make sure everything works (no violations of guidelines, ads are showing up, etc).

At this point, a lot of advertisers will assume that everything is done, and they can just sit at home waiting to count their cash. Well, that maybe the case in fairytale wonderlands, but definitely not in the world we live in. The reality is, a lot of times the teams at Google and Yahoo get so overwhelmed by their work and they lost tracks of what have been done and what hasn’t, resulting in a lot of updates being not approved (because no one had reviewed them).

This is more of a problem with Google than with Yahoo. With Yahoo’s system, if the newly submitted updates are still under review, you can see their status being �oeeditorial pending”. If it’s been ten days since you first submitted your update and the status is still �oeeditorial pending”, you know someone has forgotten to do their job. Just send an email to your account manager at Yahoo and state what the problem is and the problem should be sorted out in a day or two.

Google is somewhat different. Once you’ve submitted an update to Google, you will immediately see its status being �oeactive”, same as all the existing ads, keywords, ad groups you have. So if after ten days and you are still getting no impressions from the new update, and you intuitively check to see if the update is actually running, and when all you can see is it being �oeactive”, you will just think �oeOh, I guess no one has searched for it yet”, when in fact, Google’s just forgot to review them.

So monitor your accounts frequently, and the moment you sense something’s weird, fire an email to your account manager. Don’t be shy to send multiple emails in a day if that’s what it takes to get things fixed.

Summary : As we’ve briefly discussed before, there are many advantages of promoting your business with Pay per Click advertising; but at the same time, there are also some catches that PPC newbies should look out for.

Hire SEO Expert

What is Google PageRank

Every SEO professional must understand the concept of Google PageRank (or, Google PR). Google PageRank is a mathematical technique(based upon a formula) used by Google for determining the relevance or importance of any webpage. The system was developed by Google founders Larry Page and Sergey Brin at Stanford University in 1988. Google PageRank is the single most important factor that effects your search engine rankings in Google (apart from over 100 other factors that Google considers). It is therefore essential to try to increase your Google PageRank as far as possible.
Google PageRank (also called Google PR and a trademark owned by Google) is a Google technology that rates the significance of a webpage on the WWW and is basically a numeric value from 1 to 10 that measures how important a webpage is. A webpage with a Google PR of 2 is more important than a webpage with a Google PR of just 1.
The foundation of the Google PR system of ranking webpages is based upon the principle of voting. When a website links to another website, it passes a vote in favor of the website. As more and more websites link to the other website, the vote keeps increasing, and the Google PR also goes up. Another important factor is – who is linking? Is an important page linking or just a fresh page that has not been indexed? The vote for an important page is more than the vote for a unimportant page. There fore, Google calculates a page’s importance on the basis of the number of votes cast for the Page and who is casting them.
The out-bound links also have a bearing on the Google PageRank. Every webpage has some out-bound links whether they are going off to other sites or to other pages of the same website. The out bound links lead to a decrease in the ability of a page to pass Google PR. Therefore, the more the out-bound links, the less is the amount of Google PR passed by the page. It is quite possible that a link from a Google PR 6 page passes less Google PR than a PR 4 page if the PR6 page has far more out-bound links than the PR4 page. If a webpage has 8 out-bound links, it will only pass one eighth of its available PageRank. If a page has only one out-bound link, it will pass 100% of its available PageRank.
To summarize, Google PR is based on:
  • The quantity of in-bound links to a page
  • The quality of in-bound links to a page (what is the Google PR of the pages on which the links reside)
  • The Google PR only flows from the sender to the receiver. It is not possible to loose Google PR by linking to a low PR site
  • The ability to pass PR also depends on the number of out-bound links on the page
  • The relevance of the content of the page to the subject matter
The Google PR is determined for every page of the website. It may be different for the homepage, and different for the inner pages depending upon the above factors. This is a very simplified explanation of Google PageRank. There are over 100 other factors that determine the PageRank but none are as important as PR.
To check the Google PR of any webpage download the Google Toolbar fromhttp://toolbar.google.com/
The green bar in the toolbar indicates the value of the PR from 1 to 10. If you are searching for the Google PR of a new site, you may have to wait as it takes up to 3 months to get a PR after being indexed.
Below is a screen shot of the Google Toolbar. The green bar shows the PageRank as 10.
Google Toolbar
Google Toolbar
On the basis of what we have discussed above (which is in no way an exhaustive explanation of Google PR). We can take up a small and simplified scenario to understand Google PageRank.
If you have 2 options for getting inbound links to your site, one is a PR7 page with 3 out-bound links and the other a PR5 page with 2 out bound links, which would you choose? The answer should be the PR 5 page as it will pass 5/2 = 2.5 PR while the PR7 page will pass 7/3=2.3 PR. This scenario has been depicted in the below diagram.
The PageRank of webpage 3 is 4.8 and can be calculated by adding the total PR flowing to it from webpage 1 and webpage 2, which is:
PR of webpage 3 = (PR of webpage 1)/2 + (PR of webpage 2)/3 = 2.5 + 2.3 = 4.8
You can use the following rule of thumb to rate webpages based on their Google PR:
0 – Black listed or new websites or webpages
1 – Very low PR (not much use getting linked from such pages)
2 – Low PR (not much use getting linked from such pages)
3 – Low-average PR (not a very good linking opportunity, but still go ahead with a links exchange)
4 – Average PR (most running sites fall in this category – exchange links)
5 – Good PR (This could be a good links exchange)
6 – Very good PR (Exchanging links with this site would be like finding a rare gem)
7 and above – An excellent opportunity to get linked. Almost never comes for free.
While referring to the above rule of thumb, please keep in mind that you should not leave an opportunity to get linked from a low PR website if you think it could improve in PR or have good future prospects.